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How to Choose the Animated Explainer Video Company That’s Right For You

Animated explainer videos are effective tools for attracting potential customers and informing them about the value that your products or services can provide. Granted, creating an informative, compelling, and professional-quality explainer video is not something that’s easily done, especially if you don’t have the experience [...]

Video Content Marketing: 5 Important Things To Focus On In Your Strategy

by Micah Pinto & Judy Aquino With over two billion people using smartphones in 2017, we can say that the digital world is integrated into our lifestyle.  We consume more digital content than we did in the past 10 years.  We have access to tons [...]

3 Ways Your Saas Company Can Leverage the Power of Videos

If you're a cloud-based software or SaaS company, you've probably struggled about explaining your product. It's complex and abstract. Without the proper visuals, it can be really difficult to imagine, absorb and understand. Most software products have complex functionalities and a constantly changing UI, [...]

5 Tips In Writing Your Video Script

By Micah Pinto Chief Evangelist It takes some skill to produce an effective video.  Here are some tips that you might want to consider in writing your next video script: TIP #1:  THE CLASSIC FORMULA Use the classic formula: WHAT, [...]

How To Create Your DIY Explainer Video

By Micah Pinto Chief Evangelist As a lean and nimble startup, you understand how valuable video can be at any stage of your startup - whether you need to present to potential investors or you’re ready to market your product - and have thought about [...]

16 Video Marketing Benchmarks You Need to Know [Infographic by Vidyard]

An Infographic By Vidyard You already know that video is the #1 preferred content type of the average consumer. But how are your videos performing? And how are you doing in comparison to your peers? Vidyard did the hard work to deliver the relevant video [...]

Video Marketing For Your Small Business: Why Videos are Effective Marketing Tools

By Micah Pinto Chief Evangelist Markets have always been real-life arenas where you constantly battle to be heard and to be recognized.  There’s always a challenge of connecting with your customers and clients. At present, establishing connections and maintaining relationships at a personal level are [...]

The Hows and Whys of Creating Video Content

By Micah Pinto Chief Evangelist The age of digital marketing has long begun.  And not maintaining digital presence gets your business behind.  Similarly, not utilizing videos for your digital campaign gets you behind. Video contributes greatly to branding and lead generation.  It has the power [...]

It’s All About Being Social

By Micah Pinto Chief Evangelist What makes a good social video?  And why should we make one? Business marketing would always have patterns and trends. We have been seeing the constant rise of social videos. And it didn’t just start back in 2016. More than just a [...]

A Minute To Explain ‘It’

By Micah Pinto Chief Evangelist “Time is of the essence.” “Time is gold.” No matter how you put it, efficiency has always been vital in planning, strategizing and executing. While time is important for managers, marketers, business executives & owners, clients and customers also [...]

What’s The Big Idea?

By Micah Pinto Chief Evangelist Thousands of stories demand our attention every day. We are exposed to different products, brands, projects everywhere we go. So, how do we get ourselves noticed from a sea of advertisements and campaigns? Simple answer: find the BIG IDEA. Lighting [...]

Step by Step Guide in Creating an Explainer Video

Explainer videos are great marketing tools to make people get the idea of your product or business. But making a great explainer video isn't really as simple as it looks. It takes several weeks to produce one. When planning for the production of your explainer [...]

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